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Director of CRM

Company: VirtualVocations
Location: Moreno Valley
Posted on: November 17, 2024

Job Description:

A company is looking for a Director of Lifecycle Marketing to lead CRM programs and customer engagement strategies.



Key Responsibilities

Develop and execute CRM strategies to enhance customer engagement, retention, and monetization
Set and track KPIs for CRM campaigns, providing insights and performance reports to leadership
Lead a CRM team, fostering collaboration across departments to ensure cohesive execution of strategies


Required Qualifications

Bachelor's degree in Marketing, Business, or related field; advanced degree is a plus
7+ years of experience in CRM or lifecycle marketing, preferably in a digital or subscription-based environment
Proven track record of driving CRM strategies that enhance retention and customer lifetime value
Strong analytical skills and experience with data-driven marketing tools
Leadership experience with a focus on developing high-performing teams

Keywords: VirtualVocations, Perris , Director of CRM, Executive , Moreno Valley, California

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